The Art of Visual Persuasion
At Lunarvista, we don't just "shoot video." We engineer cinematic narratives. In a world of 5-second attention spans, your broadcast content must do more than inform—it must resonate. We combine high-fidelity production with strategic storytelling to build ads that drive cultural impact and commercial ROI.
Our production pipeline is built to meet the rigorous standards of global broadcast networks and OTT platforms. From 8K cinematography to advanced VFX and spatial sound design, we ensure your brand's story is told with the technical precision it deserves.
Production Expertise
Cinematic Solutions for Every Screen
01
Commercial TV Spots
High-impact 15, 30, and 60-second commercials engineered for broadcast television with full compliance for network standards.
02
OTT & Streaming Ads
Tailored video content for Netflix, Hulu, and YouTube, optimized for high-engagement "skip-proof" digital storytelling.
03
Corporate Cinema
Beyond the "About Us" video. We create cinematic brand documentaries and high-end internal communications that inspire trust.
04
3D & Motion Graphics
Advanced CGI and motion systems that bring complex data or abstract products to life through photorealistic 3D rendering.
05
Sound Engineering
Professional foley, spatial sound design, and broadcast-ready mixing that ensures your ad sounds as good as it looks.
06
Post-Prod & Color
Industry-standard color grading and VFX compositing to give your footage that "Big Screen" cinematic finish.
The Workflow
Our 6-Phase Production Lifecycle
01
Narrative Strategy
We start with the script. We define the emotional hook and visual metaphors that will drive the campaign's success.
02
Pre-Production
Casting, location scouting, and meticulous storyboarding to ensure every shot is planned for maximum efficiency.
03
Principal Photography
The Shoot. Utilizing high-end cinema cameras and professional lighting crews to capture 8K-ready imagery.
04
The "First Cut"
Post-production begins with narrative editing, music selection, and initial sound syncing to find the rhythm of the spot.
05
VFX & Color
Adding the final polish through professional color grading, visual effects, and network-compliant motion graphics.
06
QC & Broadcast
Final Quality Control for broadcast specs (LUFS, frame rates, color gamut) and delivery of broadcast-ready master files.
The Challenge:
Production Friction.
"Most video production feels like a black box—high costs, slow timelines, and a final product that doesn't meet broadcast specs."
Traditional video agencies often struggle with the "last mile" of broadcast. Creating a beautiful video is one thing; ensuring it passes network QC, has the right loudness standards, and translates across OTT and TV is another. Businesses lose time and money when creative vision isn't backed by technical rigor.
We solve this through Technical Artistry. At Lunarvista, our directors work alongside broadcast engineers from day one. By shooting in 8K RAW and maintaining a high-bitrate pipeline, we ensure your ad looks stunning on a 4K TV and a smartphone simultaneously. We manage the entire clearance process with networks, so your only job is to watch the results roll in.
The Solution:
Cinematic Rigor.
Common Queries
Broadcast Production FAQs
Yes. Our pre-production team handles the entire logistical burden, including talent scouting, contract negotiations, location permits, and insurance. You just approve the final selections.
A high-end TV commercial typically takes 6-10 weeks. This includes 2-3 weeks of pre-production, 2-4 days of shooting, and 3-4 weeks for editing, color, and VFX. We prioritize quality to ensure the ad has a long broadcast shelf-life.
Absolutely. While we shoot for the big screen, we "shoot for the crop." We provide vertical and square edits optimized for Instagram, TikTok, and YouTube Shorts as part of every production package.
Ready to produce an ad that commands the screen? Let's shoot.
25+ Projects Delivered
We've produced commercials that have aired across major networks and OTT platforms. Our focus on cinematic quality ensures that your brand doesn't just fill a time slot—it captures the imagination.